Beyond Posted Prices: The Past, Present, and Future of Participative Pricing Mechanisms

Authors:

Martin Spann (LMU Munich)
Robert Zeithammer (UCLA)
Marco Bertini (ESADE)
Ernan Haruvy (University of Texas at Dallas)
Sandy D. Jap (Emory University)
Oded Koenigsberg (London Business School)
Vincent Mak (University of Cambridge)
Peter Popkowski Leszczyc (University of Alberta)
Bernd Skiera (Goethe University Frankfurt)
Manoj Thomas (Cornell University)

Published 2018 in:

Customer Needs and Solutions, 5(1-2), 121-136

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